AdRoll for WooCommerce Stores

What is AdRoll?

AdRoll is a marketing and advertising platform where any brand can easily launch and manage display, social media, and email campaigns. We work with over 22,000 companies to attract new customers, engage existing customers, and grow revenue.

Key Features of the AdRoll Platform

1. Display Ads

Get in front of your ideal prospects and customers with cost-effective display, video and native ads across millions of brand-safe websites and mobile apps.

Retargeting Ads
97% of customers don’t make a purchase on the first visit to your website. AdRoll retargeting brings those shoppers back and gets them buying. Choose from dozens of dynamic ad templates to create retargeting ads that show shoppers the products that captured their attention.

Brand Awareness (or Prospecting) Ads
Find and engage new customers with three different types of targeting:

• Lookalike Targeting: People who visit the same websites, have similar shopping habits, and live in the same areas as your existing customers.
• Demographic & Interest Targeting: People who have the same characteristics (education, income, interests, etc.) as your ideal customer.
• Contextual Targeting: People who read content that your ideal customers would view.

2. Ad Integrations

AdRoll’s automation builder is the only tool that lets you create consistent, personalized, and automated campaigns across web ads, social ads, and email — all from one place. Manage and make edits to your Meta, TikTok, and Pinterest campaigns — such as swapping out creative or shifting budget to higher-performing campaigns — directly in AdRoll. Plus, easily analyze performance across all channels and download consolidated reports.

3. Email Marketing

Want 2x ad performance? Add (unlimited!) email to the mix. Use our drag-and-drop email builder to set up automated email campaigns  that seamlessly retarget shoppers across the web, social, and the inbox to drive more revenue.

4. Marketing Automations

Tackle common challenges like cart abandonment and generating customer loyalty with marketing recipes. These ready-to-use automation templates include the optimal combination of display ads, social ads, and emails, triggered at exactly the right time. If you can identify the business problem, we can provide the solution — step-by-step instructions included.

5. Reporting and Analytics

AdRoll makes it easy to know what’s working and what’s not. Our Cross-Channel Performance Dashboard provides a consolidated view of how your entire marketing mix — ads, social, paid search, and email — is working together. Choose your attribution model, quickly view insights, and understand your visitors’ paths to conversion to guide smarter budget decisions.

Read the full description on the official page →