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Link Juice Keeper
Improve your SEO and keep your link juice by automatically redirecting all 404 errors to any page/post/url. User friendly options and log feature.
The facts
- Rating
- 4.7★ from 15
- Active installs
- 10k+
- Price
- Free
- Last updated
- 24 Aug 2026
- Added
- Apr 2009
- Requires WP
- 5.3.0
- Tested up to
- WP 7.1
- Requires PHP
- 7.2
- Downloads
- 278,128
Our analysis
AI-assistedLink Juice Keeper is a WordPress plugin designed to manage 404 errors by redirecting non-existing URLs to a specified page or post. This helps prevent link juice loss and maintains your site's SEO performance by ensuring that visitors and search engines are directed to valid content.
The plugin is suitable for users who may not have technical expertise, as it simplifies the process of handling broken links. With features like error logging and customizable redirect options, it caters to both beginners and those looking to enhance their site's functionality.
Best for: This plugin is best for WordPress site owners looking to manage 404 errors easily.
What it does well
- ✓Redirects non-existing URLs to a chosen page or post
- ✓Logs all 404 errors for monitoring
- ✓Allows selection of redirect methods (301, 302, 307)
- ✓Sends email notifications for each 404 error
- ✓Free to use from the WordPress.org directory
Where it falls short
- •Limited information on additional features or support
- •No details on compatibility with other plugins or themes
Verdict
Link Juice Keeper provides a straightforward solution for handling broken links, making it a practical choice for those concerned about SEO and user experience.
From the developer
George Pattichis's own description of Link Juice Keeper, lightly tidied.
Link Juice Keeper redirects all non-existing URLs, that normally return a 404 error, to the page/post of your choice. This way everyone who comes to your blog via a broken link (both people and robots) will be redirected to a valid page.
A 404 Error (Page not Found) is very common and one of the main reasons Google can give you a lower ranking. Taking steps to handle 404 errors can be complex for non-techy users. With this free plugin you can finally resolve all 404 errors with just 1 click!
What are 404 errors?
As you probably know, incoming links play important role in ranking well in Google and other search engines. Therefore you should ensure that every incoming link leads to one of your valid pages on your blog. This may be a challenge because your website is dynamic and it changes every day:
- you might remove or unpublish posts or pages;
- you might change your URL structure on your blog;
- links may brake because of technical misconfiguration;
- a webmaster might add your link in their posts with a typo;
- a visitor may simply mis-type your post’s URL
Any of the above will lead to link juice waste and a 404 error. You can avoid this simply by installing this plugin.
Features
- Redirect errors to your homepage, an existing page, post or even a custom link
- Monitor/log all 404 errors (Optional)
- Choose redirect method to be used (301,302,307)
- Send email notifications on every 404 (optional)
- Translations ready
Link Juice Keeper was originally developed by Daniel Frużyński. The plugin has been adopted and refactored by George Pattichis who will continue development and maintenance.
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