WPThumbs
Themes Plugins By purpose By industry Best-of lists Fix it guides
Free Plugin by Brevo v3.3.5

Brevo

Turn your WordPress site into a marketing powerhouse. Grow your audience, boost engagement, and drive more sales with Brevo.

Brevo

The facts

Rating
4.1★ from 285
Active installs
100k+
Price
Free
Last updated
24 Jun 2026
Added
Sep 2012
Requires WP
4.4
Tested up to
WP 6.9.7
Requires PHP
5.6
Downloads
7,445,451

Our analysis

AI-assisted

Brevo is a WordPress plugin designed to manage customer relationships through various channels, including email, SMS, WhatsApp, and web push notifications. It offers a comprehensive platform for omnichannel marketing, allowing you to create and manage campaigns, forms, and automations in one place.

This plugin is suitable for users looking to enhance their marketing efforts, particularly in eCommerce, with features such as abandoned cart recovery and advanced list management. It integrates with major form builders and WooCommerce, making it a versatile tool for businesses seeking to improve customer engagement and retention.

Best for: This plugin suits businesses and individuals looking to manage customer relationships and marketing campaigns across multiple channels.

What it does well

  • Supports multiple communication channels: email, SMS, WhatsApp, and push notifications
  • Offers a free plan allowing up to 9,000 emails per month
  • Integrates with WooCommerce for eCommerce functionalities
  • Includes a visual workflow builder for marketing automation
  • GDPR compliant with built-in consent management features

Where it falls short

  • Limited information on specific pricing for advanced features
  • No details on support options or documentation quality

Verdict

Brevo provides a robust solution for omnichannel marketing, particularly for eCommerce users. Its free plan and extensive features make it a practical choice for managing customer interactions.

From the developer

Brevo's own description of Brevo, lightly tidied.

The most advanced AI-enabled platform to manage your customer relationships via Email, SMS, WhatsApp, Chat, and more.

Brevo AI Agents to supercharge your growth. We’re building AI that works with you and for you.

🚀 Why Choose Brevo?

Brevo at a glance:

  • Omnichannel Marketing Made Simple – Manage email, SMS, WhatsApp and push notifications alongside forms, automations, and analytics — all in one platform.
  • Ecommerce-Ready – Deep Brevo for WooCommerce integration for abandoned cart recovery, product recommendations, and revenue tracking.
  • Seamless Integrations – Works with all major form builders (Elementor, WPForms, OptinMonster, Contact Form 7, Gravity Forms, Ninja Forms, etc.), WooCommerce, and 40+ other platforms.
  • Free Forever Plan – Send up to 9,000 emails/month and manage unlimited contacts at no cost.
  • World-Class Deliverability – Brevo’s SMTP ensures your emails land in inboxes, not spam folders, with real-time tracking and analytics.
  • GDPR Compliant – Built-in double opt-in, consent management, and data protection features.

✨ Key Features

Customizable Forms & Popups

  • Signup forms Grow your email list
    and drive results.
  • GDPR friendly. Drag-and-drop form builder with direct HTML/CSS editing.
  • Add forms anywhere on your site: posts, pages, widgets, or via shortcode.
  • Advanced opt-in options: double opt-in for GDPR compliance and higher-quality leads.
  • Gamified popups (spin-to-win, exit-intent) to boost signups.
  • Seamless integration with all major WordPress form plugins.

Advanced List Management & Segmentation

  • Unlimited contact lists and custom fields.
  • Powerful segmentation: target by behavior, demographics, purchase history, engagement, and more.
  • Personalize campaigns using dynamic content tailored to each recipient.
  • Automatic sync with WooCommerce and other plugins.
  • Effortless migration from Mailchimp, Omnisend, Klaviyo, and more.

Omnichannel Campaigns

  • Email – Create beautiful emails with a drag-and-drop editor. Use dynamic content, A/B testing, scheduling, and pre-built templates optimized for mobile.
  • SMS & WhatsApp – Send targeted SMS and/or WhatsApp campaigns, order updates, and promotions. Collect phone numbers with customizable forms.
  • Push Notifications – Re-engage visitors instantly with personalized web/app push notifications.
  • Ads Sync – Sync audiences with Facebook Custom Audiences and Google Ads for retargeting campaigns.

Powerful Marketing Automation

  • Visual workflow builder to automate welcome series, abandoned cart recovery, post-purchase follow-ups, win-back campaigns, and more.
  • Multi-channel workflows: combine email, SMS, and push notifications in a single automation.
  • Trigger automations based on user actions like purchases or inactivity.

Transactional Email & SMTP

  • Use Brevo’s SMTP service for all transactional emails (order confirmations, password resets) to ensure reliable delivery.
  • Real-time tracking for delivered emails, opens, clicks, bounces—and more.

Read the full description on the official page →

Tagged as

Alternatives

Other plugins for push notifications.

OneSignal

Increase engagement and drive more repeat traffic to your WordPress site with push notifications. Now a WordPr...

Free 60k+ installs 4.3★ (360)
Web Push Notifications

Fastest growing & lightweight plugin for Web Push Notifications. Add browser push notifications to your Wo...

Free 10k+ installs 4.7★ (63)
miniOrange 2FA

Free 2FA plugin for unlimited users with Passkey, Google Authenticator, Email/SMS OTP, Push Notification &...

Free 10k+ installs 4.5★ (383)
PushEngage

Web push notifications, WooCommerce automation & multi-channel chat widget. WhatsApp cart recovery, browse...

Free 9k+ installs 4.2★ (34)
Push Notifications for WP

Push Notifications for WP - Self Hosted Web Push Notifications makes it easy to send Web Push notifications to...

Free 6k+ installs 4.2★ (5)
PushAlert

A plugin by PushAlert to enable automated Push Notifications for your WordPress website and WooCommerce Store...

Free 1k+ installs 4.6★ (8)