Semrush Content Toolkit
Create SEO-friendly content that brings traffic.
The facts
- Rating
- 2.6★ from 5
- Active installs
- 2k+
- Price
- Free
- Last updated
- 25 Jun 2026
- Added
- Apr 2023
- Requires WP
- 5.0
- Tested up to
- WP 6.8.8
- Downloads
- 24,645
Our analysis
AI-assistedThe Semrush Content Toolkit is a WordPress plugin designed to assist with content creation and optimisation. It provides tools for finding keyword and topic ideas, creating SEO content briefs, generating long-form content, and editing existing drafts. The plugin integrates directly with WordPress, allowing you to publish articles created with the tool to your blog.
This plugin is suitable for users who are looking to enhance their content marketing efforts, particularly those who already use Semrush services. It requires a Semrush account, which can be a limitation for some users.
Best for: Content creators and marketers who use Semrush and want to streamline their writing process.
What it does well
- ✓Finds keyword and topic ideas
- ✓Creates SEO content briefs
- ✓Generates SEO-friendly long-form content
- ✓Integrates directly with WordPress for easy publishing
- ✓Can optimize existing drafts
Where it falls short
- •Requires a Semrush account to use
- •May not be suitable for users without a paid or trial Semrush account
- •Limited user ratings indicate mixed experiences
Verdict
The Semrush Content Toolkit offers useful features for content creation but requires a Semrush account, which may limit its accessibility for some users.
From the developer
SEMrush CY LTD's own description of Semrush Content Toolkit, lightly tidied.
The Semrush Content Toolkit is a smart AI writing tool that finds data-driven content for your website, creates SEO-ready briefs, and generates long-form content using real-time data.
Use it to write articles for your blog, optimize your existing drafts, and guide the entire content creation process.
It integrates with WordPress, allowing you to post articles created with the tool directly to your blog.
Key Features
- Find keyword and topic ideas for your website
- Create SEO content briefs
- Generate SEO-friendly long-form content
- Edit and optimize your drafts
- Generate AI images
- Post directly to WordPress
How does it work?
Using the Semrush Content Toolkit plugin, you can publish articles created with the tool straight to your WordPress website.
To install the plugin, check this quick guide or follow the steps below:
- Click “Download” at the top of this page. The plugin will automatically save as a .zip file. You can also head to WordPress and search for the Semrush Content Toolkit in the “Plugins” tab.
- Log in to the admin area of your WordPress account
- Find “Plugins” in the main menu, and click on “Add New”
- Find and click “Upload Plugin” at the top of the page and select the .zip file.
Once the plugin has been installed, go to “Settings”, find “Semrush Content Toolkit” and click the “Connect” button.
Finally, log in to the Content Toolkit and allow the WordPress connection.
To use WordPress integration once you have your article ready, click the “Share” button and choose the WordPress option.
With just one click, you can publish your article directly to the WordPress site.
Limits
To use the Content Toolkit, you need to have a Semrush account and have a paid (or trial) account for the tool.