Comprehensive image optimization with WebP, AVIF, Lazy Load, and more. Optimize images automatically for Faste...
Keep image quality while making files smaller for faster pages - just install and you're set, with automatic WebP and AVIF.
Image Quality Control is a WordPress plugin designed to optimise image quality and file sizes upon upload. It automatically adjusts the quality of various image sizes created by WordPress, ensuring faster page loads while maintaining visual integrity. The plugin operates on your own server, eliminating concerns about cloud processing or third-party fees.
The plugin supports next-generation image formats like WebP and AVIF, which offer high quality at reduced file sizes. Users can choose to leave the default settings or manually adjust compression levels for different image formats, making it suitable for sites with varying image needs, such as e-commerce platforms.
Best for: This plugin is best suited for WordPress users who need to manage image quality and performance, especially on e-commerce sites.
What it does well
Where it falls short
Image Quality Control offers a straightforward solution for optimising images on WordPress sites, with a focus on maintaining quality and privacy. It may be particularly useful for users looking to enhance site speed without sacrificing visual fidelity.
Daisuke Yamamoto's own description of Image Quality Control, lightly tidied.
WordPress creates many image sizes when you upload a photo. This plugin tunes each size to a suitable quality level so pages load faster, while keeping the pictures looking good.
It works with sensible defaults as soon as you install and activate it. You do not need a long setup to get started.
All processing stays on your own hosting. There are no cloud conversion fees, usage credits, monthly limits, or third-party watermarks.
When images are rebuilt, the plugin always starts from your original upload — it does not repeatedly compress already optimized files. Even if you change settings and regenerate again and again, quality does not degrade across generations (generational degradation).
That helps both cost and long-term image quality.
WebP and AVIF are next-generation formats that keep high image quality at smaller file sizes.
On compatible servers, the plugin builds those versions and serves them to browsers that support them — without rewriting image URLs in your content.
You can leave the defaults as they are, or adjust compression yourself for each size and format (JPEG, PNG, WebP, and AVIF).
This is especially useful on WooCommerce and other product sites, where product thumbnails can be lighter for fast catalog pages while larger product photos stay sharper for detail views.
There is also an optional quality test screen if you want to compare settings with your own eyes.
After upload, the plugin keeps working in the background to find a smaller file that still looks close to the original.
A second check helps avoid images that look too blocky or soft.
Progress and size savings are recorded per image.
You can turn this off in the settings if you prefer recompression only.
Uploaded photos often contain EXIF metadata — for example GPS location, camera model, or the time the shot was taken.
By default, the plugin removes EXIF data when images are processed, which helps protect visitors’ and photographers’ privacy.
You can turn this off in the settings if you need to keep EXIF.
* Available in version 2.0 and later.
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