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Yandex.Metrica
The free official Yandex.Metrica plugin for WordPress.
The facts
- Rating
- 3.7★ from 12
- Active installs
- 60k+
- Price
- Free
- Last updated
- 3 Jun 2026
- Added
- Oct 2021
- Requires WP
- 5.2.9
- Tested up to
- WP 6.2.11
- Requires PHP
- 5.6.20
- Downloads
- 313,861
Our analysis
AI-assistedYandex.Metrica is a free WordPress plugin that allows you to integrate Yandex.Metrica tracking on your site without the need for manual code edits. It facilitates the transfer of e-commerce data, including product views, basket additions, and sales tracking.
This plugin is suitable for users looking to implement Yandex.Metrica's analytics capabilities on their e-commerce or event-based websites. It supports automatic configuration of Yandex.Metrica tags and offers features like session replay and click maps.
Best for: This plugin is best for e-commerce sites or event-based websites using Yandex.Metrica for analytics.
What it does well
- ✓Free official plugin from Yandex Metrika
- ✓E-commerce event tracking without code editing
- ✓Quick installation process
- ✓Automatic tag configuration
- ✓Supports multiple languages including Russian and English
Where it falls short
- •The WordPress version is deprecated
- •May require specific theme hooks to function properly
- •Limited information on compatibility with certain setups
Verdict
Yandex.Metrica provides a straightforward solution for integrating analytics into WordPress sites, though users should be aware of its limitations regarding compatibility and support for deprecated versions.
From the developer
Yandex Metrika's own description of Yandex.Metrica, lightly tidied.
Yandex.Metrica
The free official Yandex.Metrica plugin for WordPress. This plugin helps you install a Yandex.Metrica tag on your site and configure the transfer of E-commerce data without manually editing the site’s code. It also transmits data about product views, additions to the basket, and sales.
Features
- Official Yandex.Metrica plugin
- E-commerce event tracking without manually editing the site’s code
- Quick installation
- Support for WordPress versions 5.2.9 and higher
- Scheduled updates
- Prompt support service
List of functions
- Automatically search for and configure installed Yandex.Metrica tags.
- Quickly add new Yandex.Metrica tags. The following parameters are set by default:
- E-commerce: Enabled
- Session Replay: Enabled (can be disabled if necessary)
- Click map: enabled
- Adding an item to the basket
- Pageview of a product profile
- Removing an item from the basket
- Placing an order
- The WordPress version is deprecated
- The site lacks the brand taxonomy indicated by the user
- The theme doesn’t have the hook required for the plugin to work
- The tag number contains characters that aren’t numbers
Translations
- Russian
- English
Tagged as
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