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Free Plugin by WP Engine v6.8.9

Advanced Custom Fields

ACF helps customize WordPress with powerful, professional and intuitive fields. Proudly powering over 2 million sites, WordPress developers love ACF.

Advanced Custom Fields

The facts

Rating
4.5★ from 1,438
Active installs
2M+
Price
Free
Last updated
27 Aug 2026
Added
Mar 2011
Requires WP
6.2
Tested up to
WP 7.1
Requires PHP
7.4
Downloads
75,853,793

Our analysis

AI-assisted

Advanced Custom Fields (ACF) is a WordPress plugin that enhances the content management capabilities of your site by allowing you to create and manage custom fields. It provides a user-friendly interface for adding fields to various WordPress elements, such as posts, pages, and users, without needing to write code.

The plugin is designed for developers and content creators who want to structure their data more effectively. With ACF, you can easily customize the editing experience and display custom field values in your theme templates, making it suitable for a wide range of applications, from simple blogs to complex e-commerce sites.

Best for: This plugin is best for developers and content creators looking to enhance their WordPress site's data management capabilities.

What it does well

  • User-friendly field builder for easy customization
  • Supports adding fields to multiple WordPress elements
  • Developer-friendly functions for displaying custom fields
  • Intuitive design that fits into the native WordPress experience
  • Extensive documentation and community support

Where it falls short

  • The professional version offers additional features not included in the free version

Verdict

ACF is a robust tool for anyone needing to add custom fields to their WordPress site. Its ease of use and extensive documentation make it a valuable asset for both developers and content managers.

From the developer

WP Engine's own description of Advanced Custom Fields, lightly tidied.

Advanced Custom Fields (ACF®) turns WordPress sites into a fully-fledged content management system by giving you all the tools to do more with your data.

Use the ACF plugin to take full control of your WordPress edit screens, custom field data, and more.

Add fields on demand.
The ACF field builder allows you to quickly and easily add fields to WP edit screens with only the click of a few buttons! Whether it’s something simple like adding an “author” field to a book review post, or something more complex like the structured data needs of an ecommerce site or marketplace, ACF makes adding fields to your content model easy.

Add them anywhere.
Fields can be added all over WordPress including posts, pages, users, taxonomy terms, media, comments and even custom options pages! It couldn’t be simpler to bring structure to the WordPress content creation experience.

Show them everywhere.
Load and display your custom field values in any theme template file with our hassle-free, developer friendly functions! Whether you need to display a single value or generate content based on a more complex query, the out-of-the-box functions of ACF make templating a dream for developers of all levels of experience.

Any Content, Fast.
Turning WordPress into a true content management system is not just about custom fields. Creating new custom post types and taxonomies is an essential part of building custom WordPress sites. Registering post types and taxonomies is now possible right in the ACF UI, speeding up the content modeling workflow without the need to touch code or use another plugin.

Simply beautiful and intentionally accessible.
For content creators and those tasked with data entry, the field user experience is as intuitive as they could desire while fitting neatly into the native WordPress experience. Accessibility standards are regularly reviewed and applied, ensuring ACF is able to empower as close to anyone as possible.

Documentation and developer guides.
Over 10 plus years of vibrant community contribution alongside an ongoing commitment to clear documentation means that you’ll be able to find the guidance you need to build what you want.

Features

  • Simple & Intuitive
  • Powerful Functions
  • Over 30 Field Types
  • Extensive Documentation
  • Millions of Users

Links

PRO

The Advanced Custom Fields plugin is also available in a professional version which includes more fields, more functionality, and more flexibility. The ACF PRO plugin features:

  • The Repeater Field allows you to create a set of sub fields which can be repeated again, and again, and again.
  • ACF Blocks, a powerful PHP-based framework for developing custom block types for the WordPress Block Editor (aka Gutenberg).
  • Define, create, and manage content with the Flexible Content Field, which provides for multiple layout and sub field options.
  • Use the Options Page feature to add custom admin pages to edit ACF fields.
  • Build fully customisable image galleries with the Gallery Field.
  • Unlock a more efficient workflow for managing field settings by reusing existing fields and field groups on demand with the Clone Field.

Upgrade to ACF PRO

Read the full description on the official page →

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