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Display the “Last Modified” date on posts, pages, and products to signal freshness, boost SEO, and increase visitor trust
Freshtag is a WordPress plugin that allows you to manually set and display a custom 'Last Modified' date for posts, pages, and products. This feature helps to highlight recent updates, ensuring your content appears fresh and relevant to visitors.
The plugin includes a custom meta box for setting the 'Last Modified' date and offers options to automatically display this date at the top or bottom of your content. It also provides a shortcode for manual placement, making it suitable for blogs, news sites, and e-commerce stores focused on maintaining content freshness for SEO purposes.
Best for: This plugin is suitable for bloggers, news sites, and e-commerce stores looking to keep their content updated.
What it does well
Where it falls short
Freshtag provides a straightforward way to manage and display content modification dates, which can enhance user trust and SEO. However, its limited feature set may not meet the needs of all users.
Blend Media's own description of Freshtag, lightly tidied.
Freshtag lets you manually set and display a custom “Last Modified” date for any post, page, or product.
Instead of always showing the original publish date, you can highlight recent updates — keeping your content looking fresh and relevant.
[freshtag] to place the date anywhere in your contentThis is especially useful for blogs, news sites, and e-commerce stores where keeping content fresh builds SEO trust and user confidence.
How To Use
Option A — Auto-insert (no code)
Option B — Manual placement
How it works: FreshTag reads the post’s Last Modified time (WordPress post_modified). Update your post (or adjust the Last Modified meta on the edit screen, if enabled) and the frontend will show the new “Last updated” time automatically.
FreshTag Pro turns FreshTag into a full freshness monitoring system.
Planned Pro features:
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