Google Tag Manager
The Google Tag Manager plugin adds a field to the existing General Settings page for the ID and outputs the javascript to make it work.
The facts
- Rating
- 4.2★ from 10
- Active installs
- 10k+
- Price
- Free
- Last updated
- 9 Jun 2026
- Added
- Oct 2012
- Requires WP
- 2.7
- Tested up to
- WP 7.0.4
- Downloads
- 190,980
Our analysis
AI-assistedGoogle Tag Manager is a WordPress plugin that simplifies the integration of Google Tag Manager into your site. By adding the necessary code automatically, it allows you to manage tags without manual coding. You only need to provide your Google Tag Manager Account ID to get started.
This plugin is suitable for users who want to implement tracking and analytics features on their WordPress site without extensive technical knowledge.
Best for: This suits WordPress users looking to streamline their analytics and tracking setup.
What it does well
- ✓Automates the addition of Google Tag Manager code
- ✓Requires only the Account ID for setup
- ✓Designed for ease of use
Where it falls short
- •Limited feature information provided
- •No advanced configuration options mentioned
Verdict
Google Tag Manager is a straightforward solution for integrating tag management into WordPress. It is particularly useful for those who prefer a simple setup process.
From the developer
George Stephanis's own description of Google Tag Manager, lightly tidied.
You can sign up for a Google Tag Manager account here.
This plugin makes it even easier to use Google Tag Manager, adding all the code itself — all you need to do is provide the Account ID!