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Free Plugin by Toast Plugins v5.3.0

Website Internal Link Optimiser

Website Internal Link Finder is a powerful tool that helps you improve internal linking across your site in a professional, efficient, and fully manua …

Website Internal Link Optimiser

The facts

Rating
4.1★ from 8
Active installs
200+
Price
Free
Last updated
18 Aug 2026
Added
Apr 2020
Requires WP
5.0.0
Tested up to
WP 7.0.4
Requires PHP
7.0
Downloads
11,793

Our analysis

AI-assisted

Website Internal Link Optimiser is a WordPress plugin designed to enhance the internal linking structure of your website. It allows you to view all incoming links to any page and identify new internal linking opportunities, helping to improve SEO performance. This tool is suitable for SEO professionals and website owners looking to optimise their site's internal links effectively.

The plugin provides features such as tracking internal linking scores, discovering poor linking structures, and assisting in link management when deleting pages. It aims to help users achieve better SEO results by refining their internal linking strategies.

Best for: This plugin is best for SEO professionals and website owners focused on improving their site's internal linking structure.

What it does well

  • Shows all incoming links to any page on your site
  • Includes an advanced search tool for finding linking opportunities
  • Tracks internal linking scores on a page-by-page basis
  • Helps avoid broken links when deleting pages
  • Provides a simple interface for demonstrating SEO work to clients

Where it falls short

  • Limited information on specific features or user experience

Verdict

Website Internal Link Optimiser offers useful tools for managing internal links, making it a practical choice for those looking to enhance their site's SEO. However, the lack of detailed feature information may limit understanding of its full capabilities.

From the developer

Toast Plugins's own description of Website Internal Link Optimiser, lightly tidied.

Website Internal Link Finder is a powerful tool that helps you improve internal linking across your site in a professional, efficient, and fully manual way,

What does wilo do?

In a nutshell, Wilo lets you see all incoming links to any page on your site and makes it easier to find new internal linking opportunities.

Features

Gain internal linking visibility:
Visit any page on your website and instantly see all internal links pointing to it.

Discover internal linking opportunities
Wilo includes an advanced search tool that makes it easy to find internal linking opportunities across your website.

A powerful algorithm that calculates internal linking scores on a page-by-page basis.
Track each page’s internal linking score using our constantly adapting algorithm, based on best practices. Aim for a 100/100 to show clients that real, effective SEO work has been done.

Discover poor internal linking structure:
If you have a large site or inherited one and want to improve SEO, WILO will save you time. Quickly and easily tidy up poor internal links and discover better ones across the content already on your site.

Find internal links before deleting pages and creating 404s
If you’re cleaning up your website and removing pages, Wilo is your best friend. It helps you find all the internal links pointing to a page before you delete it, so you can update or remove those links to avoid broken pages.

Broaden your anchor texts and help the search engines better understand your content:
The last thing you want on your site is 100s of exact-match anchor links, so you can use WILO to get a quick overview of your incoming links and edit them accordingly.

Demonstrate your work to your clients:
If you are an SEO professional, WILO provides a quick and simple interface for your clients to see the impact of your work; nothing keeps clients happier than 100/100 scores, and you can quickly achieve and demonstrate this to your paying clients.

Gain those hard-to-shift ranking positions:

Are you stuck at position nine? Tidying your internal linking could give your page the boost it needs in the SERPs. We’ve seen enormous positive shifts for longer tail keywords and significant top-ten shifts in those few crucial positions for high-difficulty commercial intent keywords. Internal linking really does have an impact.

Great internal linking outweighs low authority backlinks, so make it a top priority.

Are you stuck at position nine? Tidying your internal linking could give your page the boost it needs in the SERPs. We’ve seen enormous positive shifts for longer tail keywords and significant top-ten shifts in those few crucial positions for high-difficulty commercial intent keywords. Internal linking really does have an impact.

Manual SEO is the best SEO.

Read the full description on the official page →

Tagged as

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