WPThumbs
Themes Plugins By purpose By industry Best-of lists Fix it guides
Free Plugin by AccessAlly v2.1.7

PopupAlly

PopupAlly allows you to create advanced popup signup forms in under 5 minutes without dealing with messy code.

PopupAlly

The facts

Rating
4.1★ from 76
Active installs
2k+
Price
Free
Last updated
28 May 2026
Added
Mar 2014
Requires WP
6.0
Tested up to
WP 7.0.4
Downloads
377,064

Our analysis

AI-assisted

PopupAlly is a free WordPress plugin designed to help you grow your email list through popups and opt-in forms. It features exit-intent technology that captures visitors before they leave your site, potentially increasing conversions. The plugin includes a visual editor for customising popups and allows for the creation of embedded opt-in boxes in various locations on your website.

This plugin is suitable for website owners looking to enhance their lead generation efforts without needing coding skills. Its mobile-friendly design ensures that popups and forms are responsive across different devices, making it accessible for a wide audience.

Best for: Website owners seeking to improve lead generation through popups and opt-in forms.

What it does well

  • Free to use from the WordPress.org directory
  • Includes exit-intent popups to capture visitors
  • Visual editor for easy customisation of popups
  • Mobile responsive design for various devices
  • Allows embedded opt-in boxes in multiple locations

Where it falls short

  • Limited support for the free version
  • No mention of advanced features available in the premium version

Verdict

PopupAlly offers a straightforward solution for building email lists through effective popups. It is a practical choice for those looking to enhance their site's lead capture capabilities.

From the developer

AccessAlly's own description of PopupAlly, lightly tidied.

If you’re looking to grow your list, then PopupAlly is the no-fluff free WordPress popup plugin for you. With built-in advanced features this lightbox popup plugin allows you to build your list as people are about to exit your website.

Exit-intent popups allow you to capture lost visitors and have been shown to increase conversion by over 300%. PopupAlly allows you to create advanced popup signup forms in under 5 minutes, even if you don’t know code. PopupAlly’s visual editor allows you to customize the look-and-feel of your popups with an instant preview, saving you lots of time.

Beyond popups, with PopupAlly you can also design an optin box that’s embedded anywhere on your site like in your sidebar, below your blog posts, or under your header as a horizontal opt-in.

Premium Support
The AccessAlly Team does not monitor the WordPress.org forums for the free popup plugin, but you’ll find our extensive tutorials will help you get started fast!

Hands-on concierge email support is available to PopupAlly Pro plugin customers.

Click here to see why we created the premium version with all of the extra feature requests we received! It’s even more intuitive and quick to design beautiful drag-and-drop customized popups and multiple types of embedded opt-ins, too. It’s well worth your investment!

How PopupAlly Can Help You Build Your List Faster

Let’s take a look at the different features that make PopupAlly worth adding to your site… and the many ways that this free popup and optin box plugin can help you build a strong subscriber base.

Mobile Friendly Popups and Opt-in Forms

PopupAlly and PopupAlly Pro are both mobile responsive, which means that you don’t have to worry about bad user experience for those on tablets or mobile phones. With PopupAlly, each template comes in 3 sizes that are easily tweaked to look good on smaller screens.

With PopupAlly Pro, you can add an unlimited number of screen sizes, so if you wanted to show a totally different opt-in form or popup on a different device – you could do that!

Horizontal Opt-In Forms

Ever wanted to have a horizontal optin form across the top, bottom, or below the navigation section on your WordPress website? Now you can! With PopupAlly you can use the horizontal optin box template and have people joining your list without taking up a ton of real estate on your site.

Plus, PopupAlly is compatible with any theme – so it will look good and fit with your existing set up.

Time Delay and Exit-Intent Popups

Not sure about using a popup on your site? With PopupAlly, you can choose when a popup appears… whether it’s after a certain amount of time of your site, or right before someone is about to leave.

The exit intentionality feature is extremely effective, because it doesn’t interrupt your readers and visitors but it helps you capture their attention and their email address, before it’s too late!

Why PopupAlly Should Be The Popup Plugin You Choose
“PopupAlly should be THE popup that people install. It’s so much nicer and less intrusive than all of the other popups I’ve seen… even on big name sites. They should totally have PopupAlly instead of the one they have!” – Davina Fear

Read the full description on the official page →

Tagged as

Alternatives

Other plugins for popups and optins.

Popup Maker

Want to boost sales & marketing efforts? Use your favorite forms & builder. Unlimited popups & imp...

Free 700k+ installs 4.9★ (4,504)
Firelight Lightbox

Formerly Easy Fancybox. The most popular WordPress lightbox plugin. Simple, fast, and responsive. Opens images...

Free 200k+ installs 4.8★ (355)
My Sticky Bar

Create a welcome notification bar for your website. Also, My Sticky Bar plugin can make your menu or header st...

Free 100k+ installs 4.9★ (1,196)
Depicter

Build Stunning Slider and Popup. Exit intent Popup, Image slider carousel, video slider carousel, post slider...

Free 80k+ installs 4.6★ (234)
Poptin

Poptin

90

Free email automation, email campaigns, exit intent popup builder, gamified popups with spin the wheel, contac...

Free 20k+ installs 4.9★ (694)