TikTok

The official TikTok plugin makes it easy to put your business in front of billions of highly engaged consumers, helping you achieve your marketing and sales objectives by promoting your products or services worldwide. These users aren’t just browsing; they’re buying, as evidenced by the popular hashtag #TikTokMadeMeBuyIt. And they could become your next customers.

You can integrate with TikTok directly on WordPress to run Lead Generation Ads to capture leads and improve targeting. If you want to also run other types of ads and unlock additional features, please go to WooCommerce to download the official TikTok integration.

With the official TikTok plugin, you can perform the following:

• Easily install the TikTok Pixel and enable the Events API to track your traffic, measure and optimize your campaign performance, and find new customers.
• Run Lead Generation Ads to capture emails for future campaigns.
• Sync your store catalog to TikTok (available via the WooCommerce integration).
• Create engaging conversion ads from your product catalog (available via the WooCommerce integration).

Tiktok Shop related Feature update:

Please note: We will be discontinuing the Tiktok shop features from June 1, 2026 on this plugin. All Ads features will be continued as described in these notes.

Related to Tiktok Shop feature deprecation, the following are important timelines:

• New Sign-ups: Starting 2nd March, the official TikTok WooCommerce plugin will no longer accept new TikTok Shop connections.
• Support Cutoff: We will provide full support for all shop features on the current app until 31st May.

For Tiktok shop connections, you may utilize the following alternatives:
1. (Recommended) Visit the TikTok Shop App Store: Find a new integrated solution designed to help your business grow here.
2. Utilize the Tiktok Shop Seller Center to manage your product listings

TikTok Features

Find new prospects

• With TikTok Lead Gen Ads, seamlessly gather new leads on the platform using instant, customizable forms that integrate with your CRM system, simplifying lead qualification and conversion.

Advertise your products (available via the WooCommerce integration)

Effortlessly create new ads, do no-stress campaign creation to reach your advertising objectives with:

• One-click Ad Account and Business Center Account creation gets you ready to start advertising quickly.
• Launch new campaigns in minutes: just configure your budget, targeting, and optimization event.
• Choose the creative you want to feature or use your catalog images to automatically create engaging video ads using the embedded Smart Video Generator tool.
• Set automatic targeting when creating a campaign to let the algorithm find your ideal TikTok audience.

Special, limited-time offer: Get up to $1,500 in ad credits when you test your first TikTok ad campaign! (Terms and conditions apply)

Read the full description on the official page →