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DFP Ad Manager
Simpler management of DFP (DoubleClick for Publishers) ad positions
The facts
- Rating
- 4.8★ from 4
- Active installs
- 100+
- Price
- Free
- Last updated
- 18 Aug 2015
- Added
- May 2015
- Requires WP
- 3.0.0
- Tested up to
- WP 4.2.39
- Downloads
- 14,681
Our analysis
AI-assistedDFP Ad Manager is a WordPress plugin designed for managing ad positions from DoubleClick for Publishers. It simplifies the process by allowing users to manage everything within DoubleClick while using WordPress to display the ads.
The plugin includes built-in targeting options for pages, categories, and tags, and it can be extended using the DoubleClick Javascript library for additional targeting capabilities. It is suitable for bloggers and publishers looking to manage their ad placements efficiently.
Best for: Bloggers and publishers who use DoubleClick for Publishers to manage ads.
What it does well
- ✓Simplifies management of DoubleClick for Publishers ad positions
- ✓Built-in targeting for pages, categories, and tags
- ✓Utilises WordPress for ad display
- ✓Free to use from the WordPress.org directory
Where it falls short
- •Last updated in August 2015
- •Tested up to WordPress 4.2.39
- •Limited feature information available
Verdict
DFP Ad Manager offers a straightforward solution for managing DoubleClick ads in WordPress, but its age and limited updates may be a concern for some users.
From the developer
chriswgerber's own description of DFP Ad Manager, lightly tidied.
For simple management of DoubleClick for Publishers ad positions.
This plugin is designed to simplify the process of working with DoubleClick for Publishers. Rather than inundate the user with too many options and settings, instead everything is managed within DoubleClick, utilizing WordPress to display the positions.
Page, category, and tag targeting is built-in, with the option to extend on the DoubleClick Javascript library and add even more targeting and send data from the WordPress backend to DoubleClick.
Follow development of the plugin on Github.com/ThatGerber/dfp-ads
Tagged as
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