WPForms
98The best WordPress contact form plugin. Drag & Drop form builder to create beautiful contact forms, paymen...
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5M+ installs 4.8★ (14,369)
Easy UTM tracking with contact form 7
Track which campaign every lead came from: UTM parameters, click IDs, landing page and referrer in your CF7 emails, plus a built-in lead log.
The facts
- Rating
- 4.5★ from 8
- Active installs
- 2k+
- Price
- Free
- Last updated
- 26 Jul 2026
- Added
- Jan 2016
- Requires WP
- 5.0
- Tested up to
- WP 7.0.4
- Requires PHP
- 7.0
- Downloads
- 23,534
Our analysis
AI-assistedEasy UTM tracking with Contact Form 7 is a WordPress plugin designed to help you track marketing campaign performance through Contact Form 7 submissions. It captures UTM parameters and other identifiers from visitors who arrive via tagged URLs and includes this data in lead emails.
The plugin offers a zero-configuration setup, automatically appending a tracking table to emails sent from Contact Form 7. You can also customise your email templates with various mail tags to include specific tracking information, and all submissions are logged for reference.
Best for: This plugin suits marketers and website owners who use Contact Form 7 and want to track the effectiveness of their campaigns.
What it does well
- ✓Captures multiple UTM parameters and ad click IDs
- ✓Automatically appends tracking information to emails
- ✓Allows customisation of email templates with mail tags
- ✓Logs all form submissions for easy reference
- ✓Zero-configuration setup for quick installation
Where it falls short
- •Limited information on advanced features or customisation options
Verdict
Easy UTM tracking with Contact Form 7 provides a straightforward way to enhance your lead tracking capabilities. It is useful for those looking to integrate marketing attribution into their forms.
From the developer
basirmukhtar's own description of Easy UTM tracking with contact form 7, lightly tidied.
Easy UTM tracking with Contact Form 7 lets you track your marketing campaigns with one-click installation. When a visitor lands on your site through a tagged URL (Google Ads, Facebook Ads, email campaigns, etc.), the plugin stores the tracking parameters in first-party cookies and includes them in your Contact Form 7 lead emails, even if the visitor browses several pages before submitting the form.
What gets captured
- utm_source, utm_medium, utm_term, utm_content, utm_campaign
- Ad click IDs: gclid (Google Ads), fbclid (Facebook), msclkid (Microsoft Ads), ttclid (TikTok)
- Landing page URL
- External referrer (the site the visitor actually came from)
How it reaches you
- Zero-config: a formatted tracking table is appended to every CF7 email automatically (can be turned off).
- Mail tags: place
[utm_source],[utm_medium],[utm_term],[utm_campaign],[utm_content],[utm_gclid],[utm_fbclid],[utm_msclkid],[utm_ttclid],[utm_landing],[utm_referrer]anywhere in your CF7 mail template, subject line included. - Form Submissions log: every submission is saved under Contact → Form Submissions with its full attribution and submitted fields, so no lead is lost even if the notification email fails to send.
Settings (Settings → Easy UTM CF7)
- Cookie lifetime (default 60 days)
- First-touch or last-touch attribution
- Turn the auto-appended email table on/off
- Turn the Form Submissions log on/off
Tagged as
industry
Political & Campaign
platform
Contact Form 7
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