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Best WordPress Plugins for Utm

14 plugins compared · Updated August 2026 · Utm

All Free only 14 Premium only

Choosing a WordPress plugin for utm comes down to a few things: whether it is still actively maintained, whether real users rate it well, and whether it does the specific job you need without dragging the rest of the site down.

We ranked 14 plugins using our WPScore, which weighs the user rating (adjusted for how many people actually rated it), how many sites run it, how recently it was updated, and which WordPress version it is tested against. 14 of them have enough public data to be scored; the rest are listed below the ranked block, clearly marked, rather than being given a number we cannot justify.

How this list is funded. Some links here earn us a commission if you buy. It costs you nothing extra, and it does not move anything up the list — the order comes from the WPScore, which is calculated from public ratings, install counts and update history. See the method.

At a glance

  1. 1. HandL UTM Grabber / Tracker Best overall 85/100
  2. 2. Easy UTM tracking with contact form 7 81/100
  3. 3. UTM Event Tracker and Analytics, UTM Grabber 80/100
  4. 4. UTM Tracker for Contact Form 7 79/100
  5. 5. WhatsLink Click Tracker 76/100
  6. 6. Source Medium Tracker for Contact Form 7 76/100
  7. 7. Easy UTM Builder 70/100
  8. 8. PRyC WP: 404 to Homepage 301 redirect 68/100
  9. 9. UTM Manager 68/100
  10. 10. UTM for Woocommerce 66/100
  11. 11. UTM & GCLID catcher 51/100
  12. 12. UTMs Carry Pages 48/100
  13. 13. UTM Leads Tracker 48/100
  14. 14. Campaign URL Builder 47/100
1 HandL UTM Grabber / Tracker
Best overall Free by Haktan Suren

HandL UTM Grabber / Tracker

The WordPress attribution plugin used by over 250,000+ sites to capture UTMs, gclid, and source data in your forms, CRM, and revenue workflows.

4.8★
from 144 ratings
10k+
active installs
Updated
Aug 2026
Tested to
WP 7.0.4
85

WPScore

Read review View on WordPress.org
4 UTM Tracker for Contact Form 7
Free by Adnan Buksh

UTM Tracker for Contact Form 7

Track UTM parameters in Contact Form 7 submissions automatically and identify which campaigns generate real leads from your marketing traffic.

5★
from 2 ratings
400+
active installs
Updated
Jun 2026
Tested to
WP 7.0.4
79

WPScore

Read review View on WordPress.org
5 WhatsLink Click Tracker
Free by WPSani

WhatsLink Click Tracker

Track every WhatsApp and Telegram link click in WordPress. See which pages, UTM sources, and campaigns drive real conversations — no code needed.

5★
from 1 ratings
300+
active installs
Updated
Apr 2026
Tested to
WP 7.0.4
76

WPScore

Read review View on WordPress.org
7 Easy UTM Builder
Free by Atlas Gondal

Easy UTM Builder

Build trackable UTM campaign URLs for any link or in bulk, with live preview, copy, GA4 parameters, QR codes and CSV/JSON export.

300+
active installs
Updated
Jun 2026
Tested to
WP 7.0.4
70

WPScore

Read review View on WordPress.org
9 UTM Manager
Free by BeautifulPlugins

UTM Manager

Track UTM parameters, capture leads with first & last-touch attribution, and analyze marketing campaign performance in your WordPress dashboard.

100+
active installs
Updated
Aug 2026
Tested to
WP 7.1
68

WPScore

Read review View on WordPress.org
11 UTM & GCLID catcher
Free by Smart Technologies

UTM & GCLID catcher

A simple plugin to capture and save UTM tags, FBCLID and GCLID in cookies, allowing them to be sent through forms.

100+
active installs
Updated
Jan 2025
Tested to
WP 6.7.7
51

WPScore

Read review View on WordPress.org
13 UTM Leads Tracker
Free by Aman

UTM Leads Tracker

Discover which marketing campaigns are actually profitable and which are wasting your time & money. UTM Lead Tracker records the source of the lea …

5★
from 1 ratings
400+
active installs
Updated
May 2022
Tested to
WP 6.0.0
48

WPScore

Read review View on WordPress.org