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Fathom Analytics Conversions
Easily add conversions in WordPress plugins to Fathom Analytics
The facts
- Rating
- 5★ from 3
- Active installs
- 400+
- Price
- Free
- Last updated
- 4 Jun 2026
- Added
- May 2022
- Requires WP
- 5.9
- Tested up to
- WP 7.0.4
- Requires PHP
- 7.4
- Downloads
- 9,179
Our analysis
AI-assistedFathom Analytics Conversions is a WordPress plugin that enables you to track user actions such as form submissions and page visits as events in your Fathom Analytics account without requiring any coding skills. It supports common form plugins and allows you to designate any page or post as an event, synchronising event names between your website and analytics.
This plugin is suitable for marketers and website owners who want to implement event tracking easily. However, it is important to note that it uses a Beta Fathom Analytics API, which may lead to potential issues if updates occur.
Best for: This plugin is best for marketers and website owners looking for simple event tracking solutions.
What it does well
- ✓No coding required for event tracking
- ✓Supports common form plugins
- ✓Allows any page or post to be tracked as an event
- ✓Synchronises event names with Fathom Analytics
Where it falls short
- •Uses a Beta API, which may change and affect functionality
- •Not an official Fathom plugin
Verdict
Fathom Analytics Conversions offers a straightforward way to track events on your WordPress site, but its reliance on a Beta API may pose risks for long-term use.
From the developer
fathomconversions's own description of Fathom Analytics Conversions, lightly tidied.
This Fathom Analytics partner plugin makes it easy to enable WordPress forms and pages as Fathom Analytics Events with no code.
What does this companion plugin do?
Makes it easy to track user actions such as form submissions and landing page visits as events in your Fathom Analytics account.
Best of all no technical knowledge is required to implement events on your site.
Key Features
- No code event tracking for marketers and website owners
- Common form plugins supported
- Make any page or post an Event
- Synchronized event names between website and analytics
Watch the setup walkthrough
This is not an official Fathom plugin
This WordPress plugin “Fathom Conversions” is not part of, or associated with “Fathom Analytics” by Conva Ventures Inc.
⚠️ Warning BETA API in use
This plugin uses the Beta Fathom Analytics API, which is still in early access, and subject to changes in the future, this plugin could stop working without warning if updates occur.
Privacy Notices
This plugin:
- does not track any users
- stores plugin settings and event mappings in the WordPress database
- sends data to the Fathom Analytics servers – more information can be found on Fathom Analytics website
Demo
You can find more information about the plugin, and see a demo and installation instructions on the Fathom Conversions website
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