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Global Site Tag Tracking
Enable Google Analytics 4.0 tracking by adding Global Site Tag Tracking code to your WordPress site.
The facts
- Rating
- 3★ from 2
- Active installs
- 1k+
- Price
- Free
- Last updated
- 10 Nov 2024
- Added
- Oct 2017
- Requires WP
- 4.8
- Tested up to
- WP 6.7.7
- Downloads
- 22,156
Our analysis
AI-assistedGlobal Site Tag Tracking is a WordPress plugin designed to simplify the integration of Google Analytics 4.0 on your website. By entering your Measurement ID in the plugin settings, you can activate tracking with minimal server load. This plugin utilises the Global Site Tag, which enhances tracking capabilities across Google's measurement and conversion tools.
It is suitable for users looking to implement Google Analytics easily and efficiently. The plugin offers features like improved data collection, cross-device reporting, and the ability to control session durations and referral sources.
Best for: This plugin is best for WordPress users who want a straightforward way to implement Google Analytics 4.0.
What it does well
- ✓Simplifies Google Analytics 4.0 integration
- ✓Minimal server load for tracking
- ✓Access to advanced tracking features
- ✓Supports cross-device user analysis
- ✓Custom dimensions for specific data collection
Where it falls short
- •Limited information on additional features or support
- •Only two ratings available
Verdict
Global Site Tag Tracking offers a basic solution for integrating Google Analytics on WordPress sites. It may be useful for those seeking a simple setup, but further details on support and features are lacking.
From the developer
Noor Alam's own description of Global Site Tag Tracking, lightly tidied.
Global Site Tag Tracking plugin makes Google Analytics tracking simpler and easier for WordPress. If you just want to activate Google Analytics 4.0 on your website with minimal load on the server, all you need to do is enter your Measurement ID/tracking ID in the plugin settings.
What is Global Site Tag?
Global Site Tag is the new and upgraded tracking method for Google Analytics. It provides streamlined tagging across Google’s site measurement, conversion tracking and remarketing products giving you better control while making implementation easier. By using Global Site Tag Tracking, you will be able to benefit from the latest dynamic features and integrations as they become available.
Benefits of Global Site Tag
- Access to Google Analytics 4.0
- Better data collection and organization system
- Simple, reliable, and integrates easily with existing Google products
- Connect multiple devices and sessions to the same user
- More accurate user count
- Analyse the signed-in experience of a user
- Access to cross device reports
- Custom dimensions and metrics to collect data specific to your business
- Automatically detect the most popular search engines and attributes organic search traffic to these sources
- Control how long sessions and campaigns last by setting a timeout for it
- Choose which domains will be left out from your referral traffic sources
- Exclude certain search terms from being identified in your account when a user find your website using it
For documentation please visit the Google Analytics Tracking plugin page.
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