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Premium Plugin v2.2.1

Google Analytics Pro for WooCommerce

WooCommerce Google Analytics Pro Features Basic site tracking including pageviews and customer sessions All features from the free version, including Universal Analytics and enhanc

Google Analytics Pro for WooCommerce 2.2.1

The facts

Last updated
4 Mar 2026
Added
Mar 2026

Our analysis

AI-assisted

Google Analytics Pro for WooCommerce is a WordPress plugin designed to enhance tracking and analytics for WooCommerce stores. It provides basic site tracking, advanced event tracking, and user ID tracking to give you a clearer picture of customer interactions and site performance.

This plugin is suitable for eCommerce site owners who want to gain deeper insights into customer behaviour, including tracking standard and advanced eCommerce events like 'add to cart' and 'checkout started'. It also allows for the exclusion of shop managers and site admins from tracking, ensuring more accurate data collection.

Best for: This plugin is best for WooCommerce store owners looking to improve their analytics capabilities.

What it does well

  • Basic site tracking including pageviews and customer sessions
  • Advanced event tracking for detailed insights
  • User ID tracking for more accurate visitor counts
  • Tracks standard and advanced eCommerce events
  • Supports Shopping Behavior and Checkout Behavior analysis reports

Where it falls short

  • Limited information on adoption and user ratings
  • No details on specific compatibility with other plugins or themes

Verdict

Google Analytics Pro for WooCommerce offers a range of tracking features that can help you understand customer behaviour better. However, the lack of published ratings and adoption details may require further consideration.

Full overview of Google Analytics Pro for WooCommerce

WooCommerce Google Analytics Pro Features

  • Basic site tracking including pageviews and customer sessions
  • All features from the free version, including Universal Analytics and enhanced eCommerce tracking
  • Advanced event tracking for more granular insights
  • Ability to exclude shop managers and site admins from tracking
  • User ID tracking for more accurate visitor counts
  • Tracks standard eCommerce events: “add to cart,” “checkout started”
  • Adds advanced eCommerce events: “coupon added/removed,” “cart quantity changed”
  • Tracks manually added orders
  • Captures customer actions: sign in/out, product review/comment submissions
  • Tracks order refunds and cancellations
  • Customer email opens tracked as events in the “Emails” category
  • Full support for Shopping Behavior and Checkout Behavior analysis reports
  • Additional checkout options to gain insights into customer choices, such as selected payment method

Download WooCommerce Google Analytics Pro

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