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Free Plugin by Andy Feliciotti v1.5.0

Lightweight Google Analytics

Easily integrate Google Analytics with WordPress using just your tracking ID.

Lightweight Google Analytics

The facts

Rating
5★ from 2
Active installs
400+
Price
Free
Last updated
18 Jan 2026
Added
Sep 2020
Requires WP
5.0
Tested up to
WP 6.9.7
Requires PHP
7.0
Downloads
8,428

Our analysis

AI-assisted

Lightweight Google Analytics is a WordPress plugin designed to integrate Google Analytics 4 (GA4) into your site using a Measurement ID. It allows for easy setup and offers features like changing the tracking code position, anonymizing IP addresses, and excluding certain user roles from tracking.

The plugin is performance-focused and does not add unnecessary bloat. It supports both GA4 and Universal Analytics for compatibility, while also providing options for GDPR/CCPA compliance through Google Consent Mode. This plugin is suitable for users looking for a straightforward way to implement Google Analytics on their WordPress site.

Best for: This plugin is best for WordPress site owners who want a simple and efficient way to implement Google Analytics.

What it does well

  • Supports both Google Analytics 4 and Universal Analytics
  • Simple setup requiring only a GA tracking ID
  • Options to change tracking code position and exclude user roles
  • Performance focused with no bloat
  • Regular updates for future GA changes

Where it falls short

  • Does not include built-in reporting features
  • Limited information on support or documentation

Verdict

Lightweight Google Analytics offers essential tracking capabilities for WordPress users without unnecessary complexity. It is a practical choice for those needing basic analytics functionality.

From the developer

Andy Feliciotti's own description of Lightweight Google Analytics, lightly tidied.

This simple plugin adds Google Analytics 4 (GA4) to your WordPress site using your Measurement ID. Additional features include the ability to change the tracking code position, disabling display features, anonymize IP, and excluding roles from tracking.

Note: Universal Analytics (UA-) was discontinued by Google on July 1, 2023. This plugin still supports UA tracking IDs for backwards compatibility, but we recommend migrating to Google Analytics 4 (G-XXXXXXXX) for active tracking.

Features

  • Performance focused with no bloat
  • Extremely simple to setup
  • Works with Google Analytics 4 (gtag.js) — Universal Analytics (analytics.js) still supported
  • Regular updates for when GA changes in the future
  • Only requires your GA tracking ID to work
  • Option to put the tracking code in the header or footer
  • Options to disable display features and anonymize IPs
  • Options to exclude specific roles from GA tracking
  • Option to use MinimalAnalytics.com’s tracking code (or MinimalAnalytics4 if using gtag.js)
  • Google Consent Mode v2 support for GDPR/CCPA compliance
  • Debug Mode for testing GA4 implementation
  • Works with WP-Rocket’s local GA script feature
  • Never any upsells

This plugin uses Google Analytics 4 (gtag.js) tracking code by default. Universal Analytics (analytics.js) is still supported for backwards compatibility. It does not include any built in reporting — to view your site statistics, visit Google Analytics after installing.

Read the full description on the official page →

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