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Piwik PRO - Web & App Analytics, Tag Manager, Data Activation and Consent Manager
Piwik PRO is a WordPress plugin that integrates the Piwik PRO Analytics Suite into your site, allowing you to collect visitor data and track ecommerce activities in WooCommerce. It offers features such as consent management and tag management, enabling you to customise how data is collected and analysed.
This plugin is suitable for users who require a privacy-focused analytics solution that provides control over data collection and reporting. It is particularly useful for those running ecommerce sites or needing to manage customer consent effectively.
Best for: This plugin suits website owners who need a privacy-focused analytics solution with consent management capabilities.
What it does well
Where it falls short
Piwik PRO offers essential analytics and consent management features, making it a practical choice for those prioritising data privacy in their WordPress sites.
Piwik PRO's own description of Piwik PRO, lightly tidied.
A simple plugin to add the Piwik PRO Analytics Suite container (with tracking code) to your WordPress site, making it easy to collect visitor data from any WordPress site and automatically track ecommerce in your WooCommerce store. You’ll also be able to manage consents and run tags after using this plugin.
Piwik PRO is a privacy-first platform that provides advanced web and app analytics features while enabling full control over data. It provides flexible reports and data collection in addition to consent management, tag management and a customer data platform.
Collect data across websites, apps, digital products and post-login areas. Customize how data is collected and analyze it with built-in audience, behavior, acquisition and conversion reports. Dive deeper with custom reports and access to raw data.
Add flexible tags to your analytics stack without hiring an IT team to do it. Quickly create, test and deploy tags from templates or with custom code. Coordinate tag behavior with Analytics, Customer Data Platform and Consent Manager to fit any data collection approach.
Build customer profiles, segment audiences and create insightful single customer views. Quickly populate the profiles using data collected with the help of Analytics and Tag Manager. Set up Consent Manager so data is only collected data when there is specific consent for it.
Manage consents and data subject requests in the same platform where data is collected and processed. Categorize data from Analytics and Tag Manager so that the data collected always agrees with the consent received.
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