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Free Plugin by Conversios v7.2.24

Conversios

GA4, Google Ads & Meta Pixel conversion tracking plus product feed sync for WooCommerce. Server-side tracking (CAPI) and reports in one plugin.

Conversios

The facts

Rating
4.3★ from 204
Active installs
10k+
Price
Free
Last updated
25 Aug 2026
Added
Jun 2014
Requires WP
6.0
Tested up to
WP 7.0.4
Requires PHP
7.4
Downloads
2,797,029

Our analysis

AI-assisted

Conversios is a WordPress plugin designed for WooCommerce that facilitates conversion tracking and product feed management. It integrates with various platforms including Google Analytics 4, Google Ads, Microsoft Ads, and Meta, allowing you to track purchases and other ecommerce events from a single dashboard.

The plugin offers a no-code setup that can be completed in about 15 minutes, unifying pixel tracking, server-side tracking, and product feed syncing. It is suitable for store owners looking to streamline their tracking processes and improve data consistency across multiple advertising platforms.

Best for: This plugin is best for WooCommerce store owners who need comprehensive conversion tracking and product feed management.

What it does well

  • Tracks purchases and ecommerce events in GA4, Google Ads, and Meta
  • Syncs product feeds to multiple channels from a single dashboard
  • No-code setup that takes about 15 minutes
  • Fully compatible with WooCommerce HPOS
  • Trusted by over 60,000 stores

Where it falls short

  • Limited information on advanced features, as some are marked as Pro

Verdict

Conversios provides a consolidated solution for tracking and reporting across various platforms, making it a practical choice for ecommerce sites. However, some advanced features require a Pro version, which may limit functionality for some users.

From the developer

Conversios's own description of Conversios, lightly tidied.

Conversios is an all-in-one conversion tracking and product feed plugin for WooCommerce. It tracks purchases and the full shopping journey in Google Analytics 4 (GA4), Google Ads, Microsoft Ads, Meta (Facebook & Instagram), TikTok, and Snapchat, and syncs your product feed to 4 channels — Google Merchant Center, Microsoft Merchant Center, Meta Catalog, and TikTok Catalog — from a single dashboard.

Instead of running separate plugins for pixels, Conversion API (CAPI) events, product feeds, and reporting, Conversios replaces them with one no-code setup that takes about 15 minutes. It tracks 15+ GA4 ecommerce and engagement events, includes free TikTok Pixel purchase conversion tracking, is trusted by 60,000+ stores, and is fully compatible with WooCommerce HPOS (High-Performance Order Storage).

Universal Commerce Protocol (UCP) (Pro) makes your WooCommerce products discoverable and purchasable inside Google Gemini shopping experiences, synced through Google Merchant Center with server-side purchase tracking. (Requires an approved Google Merchant Center account.)

Order Recovery Engine (Pro) recovers untracked conversions in GA4, Google Ads, and Meta to close the gap between WooCommerce orders and ad platform reports.

In a published WooCommerce case study, a global paint brand reported a 90% increase in Meta Ads conversions and a 50% uplift in Google Ads conversions after implementing Conversios, along with a smaller GA4 vs WooCommerce reporting gap. Read it here:
Global paint brand sees 90% lift in Meta Ads with Conversios

Walkthrough Video

Watch the full Conversios setup walkthrough covering GA4 tracking, Google Ads conversions, Meta Pixel + CAPI, Microsoft Ads UET, and product feed syncing.

Why is my WooCommerce data inconsistent across GA4 and ad platforms?

Most WooCommerce stores lose conversion data to browser restrictions, ad blockers, and fragmented tracking set up across multiple plugins. The result: GA4, Google Ads, and Meta each report different revenue than WooCommerce, and product feeds for Google, Meta, Microsoft, and TikTok fall out of date and get disapproved.

Conversios fixes this by unifying pixel tracking, server-side tracking, product feed sync, and reporting in one plugin. You manage everything from a single dashboard — no developer required — and validate platform numbers against real WooCommerce orders.

Customer Feedback

“Outstanding support. Setup was quick and issues were resolved efficiently.”
@sajava

“Essential for e-commerce at scale; helped us move to managed first-party tracking and keep revenue reporting in sync across platforms and POS.”
@boomstudio

GA4 Tracking for WooCommerce (Free)

Conversios connects Google Analytics 4 to WooCommerce and tracks 15+ ecommerce and engagement events automatically — purchase, refund, add to cart, checkout steps, product views, plus scroll depth, form submissions, sign-ups, logins, and file downloads. No code, no Google Tag Manager expertise needed (though you can use your own GTM container if you prefer).

Google Ads & Microsoft Ads Conversion Tracking

Read the full description on the official page →

Tagged as

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