WPThumbs
Themes Plugins By purpose By industry Best-of lists Fix it guides
Free Plugin by StatCounter v2.2.0

StatCounter

Real-time visitor stats, session replay and heatmaps for your WordPress site. See exactly how visitors use your site - and why they leave.

StatCounter

The facts

Rating
4★ from 47
Active installs
70k+
Price
Free
Last updated
19 Aug 2026
Added
Feb 2008
Requires WP
2.0.2
Tested up to
WP 7.0.4
Downloads
2,084,301

Our analysis

AI-assisted

StatCounter is a WordPress plugin that provides real-time visitor analytics, session replay, and heatmaps for your website. It allows you to track visitor behaviour, understand engagement, and improve user experience without needing to edit any code.

The plugin includes features like session replay to watch how visitors interact with your site, and heatmaps to visually represent where users click. This tool is suitable for website owners who want detailed insights into visitor behaviour and engagement patterns.

Best for: Website owners and marketers looking for detailed visitor analytics and engagement insights.

What it does well

  • Real-time visitor analytics
  • Session replay feature for user interactions
  • Heatmaps to visualise visitor clicks
  • Easy installation with no code editing required
  • Supports multiple site management

Where it falls short

  • Session replay and heatmaps are premium features after a trial period
  • Limited information on specific pricing for premium features

Verdict

StatCounter offers valuable analytics tools for understanding visitor behaviour, though some features require a premium subscription after a trial.

From the developer

StatCounter's own description of StatCounter, lightly tidied.

The Official StatCounter WordPress Plugin adds StatCounter to your site in a couple of clicks – no code editing required. StatCounter has provided reliable, real-time visitor analytics to millions of websites since 1999, and now includes session replay and heatmaps.

Session Replay

Watch recordings of real visits to your site – a video-like playback of each visitor’s clicks, scrolls and page navigation:

  • See exactly where visitors get stuck, confused or frustrated
  • Understand why visitors abandon carts, forms and signups
  • Watch how visitors from a specific campaign, country or referrer actually use your site
  • Improve support: replay a customer’s session to see what went wrong

Heatmaps

See at a glance where your visitors click – and what they ignore:

  • Click heatmaps highlight the links, buttons and images getting the most attention
  • Interactive elements like dropdowns and mobile menus are tracked too
  • Spot “dead clicks” on elements that look clickable but aren’t
  • Compare engagement across desktop and mobile

Real-Time Visitor Stats

All the classic StatCounter reports, updated in real time:

  • Popular pages, entry pages and exit pages
  • Incoming traffic: referring sites, keywords and campaigns
  • Visitor paths, visit length and returning visits
  • Country, state and city stats with a recent visitor map
  • Browser, OS, screen resolution and ISP stats
  • Magnify individual visitors for a detailed session report
  • Email reports, multiple site management and user access management
  • Invisible counter option

See all features

Pricing

Core visitor stats are free forever on the Basic plan. Session replay and heatmaps are premium features, and every new account starts with a 30-day free trial – no credit card required. View pricing

Read the full description on the official page →

Tagged as

Alternatives

Other plugins for measuring traffic.

Under Construction

Easy to use Under Construction Page & Coming Soon Page. Enable Under Construction Mode in seconds & sh...

Free 600k+ installs 4.8★ (1,285)
Ad Inserter

Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and footer...

Free 300k+ installs 4.9★ (2,428)
MonsterInsights

The best free Google Analytics plugin for WordPress. See how visitors find and use your website so you can gro...

Free 2M+ installs 4.5★ (3,148)
Maintenance

Great looking maintenance, coming soon & under construction pages. Put your site under maintenance in minu...

Free 1M+ installs 4.4★ (860)
Header Footer Code Manager

Easily add tracking code snippets, conversion pixels, or other scripts required by third party services for an...

Free 600k+ installs 4.9★ (309)
GA Google Analytics

Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.

Free 400k+ installs 4.9★ (158)