WooCommerce Analytics

WooCommerce Analytics – take control of your sales strategy

Note: This extension is currently in an early access (beta) stage, which means we’re actively working to improve it based on your feedback. While we strive to provide a seamless experience, please note that some features may still be under development, and occasional bugs may occur. This extension is designed for single-currency stores only. Multi-currency functionality is not supported, which may result in inaccurate analytics for stores operating in multiple currencies. Your input is invaluable in helping us enhance the product, so please don’t hesitate to share your feedback or report any issues.

WooCommerce Analytics provides merchants with powerful order attribution data, helping identify which channels, sources, devices, and campaigns are driving sales. With advanced insights into customer behavior and marketing effectiveness, WooCommerce Analytics is designed to support data-driven decisions, whether you’re managing a new store or an extensive product catalog.

Key Features

• Orders by Channel: Discover which marketing channels generate the most sales.
• Orders by Source: Identify top sources within each channel.
• Orders by Device: Track whether customers are shopping via mobile, desktop, or tablet.
• Orders by Campaign: Measure campaign performance and optimize accordingly.
• Orders by Channel & Source: Access combined views for deeper attribution insights.

Additional premium features and customization options are in development to offer merchants even greater insights and flexibility.

Merchant Benefits

• Optimize Marketing Spend: Focus budgets on high-ROI channels and sources.
• Improve Customer Targeting: Refine marketing strategies based on detailed customer behavior insights.
• Enhance the Shopping Experience: Improve user experience on top-performing devices and channels.
• Data-Driven Decisions: Make sales and marketing decisions with the support of real-time data.

Detailed Comparisons and Insights

Filter your order attribution data across essential metrics like gross sales, net sales, refunds, number of orders, coupon usage, shipping costs, and customer demographics. Flexible timeframes allow merchants to analyze trends over promotional periods, holidays, or other significant times, supporting ongoing optimization.

Privacy Policy

WooCommerce Analytics takes privacy seriously and adheres to data protection standards. Learn more about the types of data collected, how it is securely stored, and how it is used: WooCommerce Analytics data syncing.

Support

Get support, documentation, and submit feature requests directly through our support channels.

If you encounter issues or have feedback for this beta release, please also let us know via our support channels.

Categories

Read the full description on the official page →