Easy to use Under Construction Page & Coming Soon Page. Enable Under Construction Mode in seconds & sh...
Free
600k+ installs 4.8★ (1,285)
Search Insights
Uncover exactly what visitors search for on your site. Stop guessing what content to create, fix content gaps, and boost engagement.
The facts
- Rating
- 4.9★ from 29
- Active installs
- 3k+
- Price
- Free
- Last updated
- 28 Aug 2026
- Added
- Dec 2019
- Requires WP
- 4.8
- Tested up to
- WP 7.1
- Requires PHP
- 7.0
- Downloads
- 55,489
Our analysis
AI-assistedSearch Insights is a WordPress plugin designed to provide analytics on user search behaviour without compromising privacy. It offers an intuitive dashboard that reveals what visitors are searching for, helping site owners understand user intent and create relevant content.
The plugin focuses on identifying content opportunities, trending search terms, and searches that yield no results. It ensures that all data remains on your server, adhering to GDPR regulations, making it suitable for those concerned about privacy in analytics.
Best for: Site owners looking for privacy-friendly analytics to enhance content relevance based on user search behaviour.
What it does well
- ✓Privacy-first design with no personal data collected
- ✓Intuitive analytics dashboard for easy access to insights
- ✓Identifies trending search topics and content opportunities
- ✓Tracks which pages trigger searches
- ✓Clear metrics for measuring content effectiveness
Where it falls short
- •Limited information on specific features beyond the description
Verdict
Search Insights provides valuable insights into user searches while prioritising privacy. It is a useful tool for those wanting to align content creation with actual user demand.
From the developer
Mark's own description of Search Insights, lightly tidied.
Ever wondered what your visitors are really looking for? The answer is in their searches.
Search Insights reveals valuable user intent that most site owners never see. Our intuitive analytics dashboard shows you exactly what your audience wants – helping you create content that meets their needs before they look elsewhere.
🔍 Know exactly what to create next based on real user demand
With our powerful, privacy-first search analytics, you’ll:
✅ Uncover hidden content opportunities your competitors are missing
✅ See which search terms are trending up to stay ahead of the curve
✅ Identify frustrating “no results” searches that are costing you conversions
✅ Measure your content effectiveness with clear success rate metrics
✅ Understand user journeys by seeing which pages trigger searches
Unlike Google Analytics or other complex tools, Search Insights gives you actionable data without the privacy headaches. All information stays on your server with zero personal data collected – making it 100% GDPR-friendly.
Key Features of Search Insights
- Intuitive Analytics Dashboard – access all your search insights from a dedicated admin menu
- Trend Visualization – identify rising search topics that represent content opportunities
- Smart Search Filtering – easily toggle between successful searches and missed opportunities
- High-Performance Engine – handles thousands of searches easily
- Privacy-First Design – all data stays on your server with zero external services
- Search Origin Tracking – see exactly which pages trigger searches
Why Thousands of Site Owners Rely on Search Insights
Create Content That Actually Converts
Stop wasting time creating content nobody wants. Search Insights shows you exactly what your visitors are actively looking for – so you can create high-converting content that meets real demand.
Discover Untapped Opportunities
The new “searches without results” filter instantly reveals content gaps your competitors haven’t noticed yet – perfect for capturing underserved audiences and search traffic.
Stay Ahead with Trend Detection
The exclusive trend visualization shows which topics are gaining momentum, helping you create timely content before everyone else jumps on the bandwagon.
Eliminate Visitor Frustration
Tagged as
Alternatives
Other plugins for measuring traffic.
Ad Inserter
94Manage Google AdSense ads, banners, ad rotation, sticky widgets, AMP ads, ads.txt, tracking, header and footer...
Free
300k+ installs 4.9★ (2,428)
The best free Google Analytics plugin for WordPress. See how visitors find and use your website so you can gro...
Free
2M+ installs 4.5★ (3,148)
Maintenance
92Great looking maintenance, coming soon & under construction pages. Put your site under maintenance in minu...
Free
1M+ installs 4.4★ (860)
Easily add tracking code snippets, conversion pixels, or other scripts required by third party services for an...
Free
600k+ installs 4.9★ (309)
Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.
Free
400k+ installs 4.9★ (158)