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Best WordPress Plugins for Email Marketing

15 plugins compared · Updated August 2026 · Email Marketing & Newsletters

All Free only 15 Premium only

Choosing a WordPress plugin for email marketing comes down to a few things: whether it is still actively maintained, whether real users rate it well, and whether it does the specific job you need without dragging the rest of the site down.

We ranked 15 plugins using our WPScore, which weighs the user rating (adjusted for how many people actually rated it), how many sites run it, how recently it was updated, and which WordPress version it is tested against. 15 of them have enough public data to be scored; the rest are listed below the ranked block, clearly marked, rather than being given a number we cannot justify.

How this list is funded. Some links here earn us a commission if you buy. It costs you nothing extra, and it does not move anything up the list — the order comes from the WPScore, which is calculated from public ratings, install counts and update history. See the method.

At a glance

  1. 1. MC4WP: Mailchimp for WordPress Best overall 93/100
  2. 2. Hostinger Reach 91/100
  3. 3. FluentCRM 91/100
  4. 4. Poptin 90/100
  5. 5. Popup Builder & Popup Maker for WordPress 89/100
  6. 6. MailPoet 89/100
  7. 7. Email Subscribers & Newsletters 89/100
  8. 8. Newsletter 88/100
  9. 9. Newsletters, Email Marketing, SMS and Popups by Omnisend 88/100
  10. 10. Ultra Addons for Contact Form 7 88/100
  11. 11. Email Marketing for WooCommerce by Omnisend 88/100
  12. 12. FunnelKit Automations 88/100
  13. 13. Kit 87/100
  14. 14. Bit integrations 87/100
  15. 15. Hustle 86/100
2 Hostinger Reach
Free by Hostinger

Hostinger Reach

Launch and grow your email marketing effortlessly with Hostinger Reach. Collect contacts, sync subscribers, and send emails – all in one, AI powered.

5★
from 6 ratings
1M+
active installs
Updated
Aug 2026
Tested to
WP 7.1
91

WPScore

Read review View on WordPress.org
3 FluentCRM
Free by WPManageNinja

FluentCRM

The easiest and fastest Email Marketing, Newsletter, Marketing Automation Plugin & CRM Solution for WordPress

4.8★
from 249 ratings
80k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
91

WPScore

Read review View on WordPress.org
4 Poptin
Free by Poptin

Poptin

Free email automation, email campaigns, exit intent popup builder, gamified popups with spin the wheel, contact forms & smart pop ups. 🎉

4.9★
from 694 ratings
20k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
90

WPScore

Read review View on WordPress.org
6 MailPoet
Free by MailPoet

MailPoet

Send beautiful newsletters from WordPress. Collect subscribers with signup forms, automate your emails for WooCommerce, blog post notifications & more

4.4★
from 1,432 ratings
500k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
89

WPScore

Read review View on WordPress.org
7 Email Subscribers & Newsletters
Free by Icegram

Email Subscribers & Newsletters

Add subscription forms on the website and send newsletters & automatically send post notification about new blog posts once it gets published.

4.6★
from 1,168 ratings
50k+
active installs
Updated
Aug 2026
Tested to
WP 7.0.4
89

WPScore

Read review View on WordPress.org
8 Newsletter
Free by Stefano Lissa

Newsletter

An email marketing tool for your blog: subscription forms to create your lists with unlimited subscribers and newsletters.

4.6★
from 1,203 ratings
200k+
active installs
Updated
Aug 2026
Tested to
WP 7.0.4
88

WPScore

Read review View on WordPress.org
12 FunnelKit Automations
Free by FunnelKit

FunnelKit Automations

Recover lost revenue with Cart Abandonment Recovery for WooCommerce. Increase retention with Post Purchase Follow-Up Emails.

5★
from 346 ratings
20k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
88

WPScore

Read review View on WordPress.org
13 Kit
Free by Kit

Kit

Build your email subscriber lists, send email marketing newsletters, create landing pages, build custom subscription forms with the Form Builder block …

4.8★
from 90 ratings
40k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
87

WPScore

Read review View on WordPress.org
14 Bit integrations
Free by Bit Apps

Bit integrations

Contact Form, Google Sheet, MailChimp, Brevo, Webhook, Zoho CRM Automation and Integration plugin that Connect 390+ platforms

4.9★
from 160 ratings
20k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
87

WPScore

Read review View on WordPress.org
15 Hustle
Free by WPMU DEV - Your All-in-One WordPress Platform

Hustle

Setup email optin forms, popups, newsletter forms & subscription forms to generate email leads with the best marketing popup builder

4.4★
from 858 ratings
90k+
active installs
Updated
Aug 2026
Tested to
WP 7.1
86

WPScore

Read review View on WordPress.org